About
The story
Founded in 2003, the USC Collective is the creation of Unaiza Suliman, inspired by her love for elegance, posture, and her deep passion for fashion and beauty. Her vision was to build a brand that merges high-end fashion with the art of poise, creating a holistic approach to personal style.
Style is more than just appearance—it’s in the way we carry ourselves, the way we walk, and how we enter a room. It’s how others perceive us. The School of Class provides the formula for success, while The Uniq Signature Collection offers the wardrobe to inspire total confidence on your journey.
Through USC, Unaiza has shaped what she calls the “full-circle woman”— someone styled beautifully, both inside and out.
The begining
The concept was elegantly straightforward: to present exquisite clothing within inspirational environments, accompanied by unparalleled service.
USC Collective marked its inception with the opening of its inaugural boutique in Sandton City, a distinguished shopping mall located in Johannesburg.
Opening our doors to more and more clients, our luxury finishing school dedicated to the art of personal refinement, offering an unparalleled educational experience was open.
USC Collective around the world — we launch international shipping, opening to markets outside of the South Africa.Â
Several decades late
Boasting a network of stores spanning South Africa and a robust global eCommerce platform, USC Collective remains dedicated to bringing everyday luxury to communities near and far.Â
